Designing Interfaces by Jenifer Tidwell

Author:Jenifer Tidwell
Language: eng
Format: epub, pdf
Publisher: O'Reilly Media
Published: 2019-12-17T16:00:00+00:00

Figure 6-2. Lugg’s Mobile Web and Native iOS App

Booking.com is a travel booking site that books hotels, flights, and rental cars, so it stands to reason that both its mobile web and native-mobile app home screens are 100% focused on getting the visitor to engage in a destination search as it s first and default experience (Figure 6-3). Booking.com also takes advantage of the geolocation data available on smartphones and incorporates this into the experience.

Figure 6-3. Booking.com mobile website and native-iOS app

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